Privacy policy

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Privacy Policy

Privacy Policy

1. Access Data and Hosting
    Hosting
2. Data Processing for Contract Performance and Contacting Us
2. 1 Data Processing for Contract Performance
2. 2 Customer Account
    Contacting Us
3. Data Processing for Shipping Purposes
    Disclosure of Data to Shipping Service Providers for Shipping Notifications
4. Data Processing for Payment Processing
4. 1 Data Processing for Transaction Processing
4. 2 Data Processing for Fraud Prevention and Optimisation of Our Payment Processes
4. 3 Identity and Credit Check When Selecting Klarna Payment Services
4. 4 Identity and Credit Check When Selecting Purchase on Account via PayPal and Ratepay
4. 5 Involvement of Debt Collection Service Providers
5. Email Advertising
5. 1 Email Newsletter with Registration and Newsletter Tracking
    Email Newsletter Without Registration and Your Right to Object
5. 2 Newsletter Dispatch
5. 3 Sending Review Requests by Email
6. Cookies and Other Technologies
6. 1 General Information
6. 2 Use of the Cookiebot Consent Management Platform to Manage Consent
7. Use of Cookies and Other Technologies
7. 1 Use of Stape, Server-Side Tracking and Cookie Keeper
7. 2 Use of Adobe Services
7. 3 Use of Google Services
7. 4 Use of Microsoft Services
7. 5 Use of Facebook Services
7. 6 Other Providers of Web Analytics and Online Marketing Services
7. 7 Use of Klaviyo
8. Social Media
    Social Buttons from Facebook (by Meta), X (formerly Twitter), Instagram (by Meta), Pinterest
    Our Online Presence on Facebook (by Meta), Instagram (by Meta), YouTube, Pinterest, LinkedIn
9. Contact Options and Your Rights
9. 1 Your Rights
9. 2 Contact Options

The controller responsible for data processing is:

Lotuscrafts GmbH
Lange Gasse 8/3
1080 Vienna
Austria
Email: support@lotuscrafts.com

We appreciate your interest in our website. Protecting your privacy is very important to us. Below, we provide detailed information about how we handle your data.

1. Access Data and Hosting

You may visit our websites without providing any personal information. Each time a website is accessed, the web server automatically stores a so-called server log file, which contains, for example, the name of the requested file, your IP address, the date and time of access, the volume of data transferred and the requesting provider (access data), and documents the access. This access data is evaluated exclusively for the purpose of ensuring trouble-free operation of the site and improving our offering. This serves to safeguard our legitimate interests, which predominate in the context of a balancing of interests, in the correct presentation of our offering pursuant to Art. 6(1) sentence 1 lit. f GDPR. All access data will be deleted no later than one month after the end of your visit to the website. All access data is processed only for as long as is necessary to achieve the above-mentioned processing purposes.

Hosting

The services for hosting and displaying the website are provided in part by our service providers as part of processing on our behalf. Unless otherwise explained in this Privacy Policy, all access data and all data collected in forms provided for this purpose on this website are processed on their servers. If you have any questions about our service providers and the basis of our cooperation with them, please contact us using the contact option described in this Privacy Policy.

Our service providers are located and/or use servers in the following countries for which the European Commission and the Swiss Federal Council have determined, by decision, that an adequate level of data protection exists: USA.

The adequacy decision for the USA serves as the basis for transfers to third countries, provided that the respective service provider is certified. Until our service providers are certified under the decision of the Swiss Federal Council, the data transfer continues to be based on the following basis: standard contractual clauses of the European Commission.

Our service providers are located and/or use servers in the following countries for which the European Commission and the Swiss Federal Council have determined, by decision, that an adequate level of data protection exists: Canada, New Zealand, Japan, United Kingdom, USA.

The adequacy decision for the USA serves as the basis for transfers to third countries, provided that the respective service provider is certified. Until our service providers are certified, the data transfer continues to be based on the following basis: standard contractual clauses of the European Commission.

Our service providers are located and/or use servers in the following countries: Australia, India, Singapore.
For these countries, there is no adequacy decision by the European Commission or the Swiss Federal Council. Our cooperation with them is based on the following safeguards: standard contractual clauses of the European Commission.

2. Data Processing for Contract Performance and Contacting Us

2.1 Data Processing for Contract Performance

For the purpose of contract performance, including enquiries about and processing of any existing warranty claims, performance disruption claims and any statutory update obligations, pursuant to Art. 6(1) sentence 1 lit. b GDPR, we collect personal data if you voluntarily provide it to us as part of your order. Mandatory fields are marked as such because in these cases we require the data in order to perform the contract and cannot dispatch the order without it. The data collected can be seen from the respective input forms.

Further information on the processing of your data, in particular on disclosure to our service providers for order, payment and shipping processing, can be found in the following sections of this Privacy Policy. After the contract has been fully performed, your data will be restricted for further processing and deleted after expiry of the retention periods under tax and commercial law pursuant to Art. 6(1) sentence 1 lit. c GDPR, unless you have expressly consented to further use of your data pursuant to Art. 6(1) sentence 1 lit. a GDPR or we reserve the right to use your data beyond this, where permitted by law and about which we inform you in this Policy.

Inventory Management System

For order and contract processing, we use inventory management systems of external service providers. Our service providers act on our behalf as processors. If you have any questions about our service providers and the basis of our cooperation with them, please contact us using the contact option described in this Privacy Policy.

2.2 Customer Account

If you have given your consent pursuant to Art. 6(1) sentence 1 lit. a GDPR by choosing to open a customer account, we use your data for the purpose of opening the customer account and storing your data for future orders on our website. You may delete your customer account at any time, either by sending a message to the contact option described in this Privacy Policy or via a function provided for this purpose in the customer account. After deletion of your customer account, your data will be deleted unless you have expressly consented to further use of your data pursuant to Art. 6(1) sentence 1 lit. a GDPR or we reserve the right to use your data beyond this, where permitted by law and about which we inform you in this Policy.

Contacting Us

As part of customer communication, we collect personal data to process your enquiries pursuant to Art. 6(1) sentence 1 lit. b GDPR if you voluntarily provide it to us when contacting us, for example via contact form, live chat tool or email. Mandatory fields are marked as such because in these cases we require the data in order to process your contact request. The data collected can be seen from the respective input forms. After your enquiry has been fully processed, your data will be deleted unless you have expressly consented to further use of your data pursuant to Art. 6(1) sentence 1 lit. a GDPR or we reserve the right to use your data beyond this, where permitted by law and about which we inform you in this Policy.

Live Chat Tool Zendesk

For the purpose of customer communication, we use the live chat tool provided by Zendesk, Inc., 181 Fremont St., San Francisco, CA 94105, USA (“Zendesk”). This serves to safeguard our legitimate interests, which predominate in the context of a balancing of interests, in effective and improved customer communication pursuant to Art. 6(1) sentence 1 lit. f GDPR. Zendesk acts on our behalf.

Our service providers are located and/or use servers in countries outside Switzerland, the EU and the EEA for which the European Commission and the Swiss Federal Council have determined, by decision, that an adequate level of data protection exists.

Our service providers are located and/or use servers in countries outside Switzerland, the EU and the EEA. For these countries, there is no adequacy decision by the European Commission or the Swiss Federal Council. Our cooperation with them is based on the following safeguards: standard contractual clauses of the European Commission, approved binding corporate rules.

3. Data Processing for Shipping Purposes

For the performance of the contract pursuant to Art. 6(1) sentence 1 lit. b GDPR, we disclose your data to the shipping service provider commissioned with delivery, insofar as this is necessary for the delivery of ordered goods. If you have any questions about our service providers and the basis of our cooperation with them, please contact us using the contact option described in this Privacy Policy.

Disclosure of Data to Shipping Service Providers for Shipping Notifications

If you have given us your express consent during or after your order, we will, on the basis of this consent pursuant to Art. 6(1) sentence 1 lit. a GDPR, disclose your email address and telephone number to the selected shipping service provider so that they may contact you before delivery for the purpose of delivery notification or coordination.

You may withdraw your consent at any time by sending a message to the contact option described in this Privacy Policy or directly to the shipping service provider at the contact address listed below. After withdrawal, we will delete the data you provided for this purpose unless you have expressly consented to further use of your data or we reserve the right to use your data beyond this, where permitted by law and about which we inform you in this Policy.

4. Data Processing for Payment Processing

When processing payments in our online shop, we work together with the following partners: technical service providers, credit institutions and payment service providers.

4.1 Data Processing for Transaction Processing

Depending on the selected payment method, we disclose the data required to process the payment transaction to our technical service providers, the commissioned credit institutions or the selected payment service provider, insofar as this is necessary for payment processing. This serves the performance of the contract pursuant to Art. 6(1) sentence 1 lit. b GDPR. In some cases, the payment service providers collect the data required for payment processing themselves, for example on their own website or via a technical integration in the order process. In this respect, the privacy policy of the respective payment service provider applies.

Depending on the selected payment method, data may be transferred to third countries outside the EU/EEA for which the European Commission has determined, by decision, that an adequate level of data protection exists. Where data is transferred to third countries outside the EU/EEA for which the European Commission has not adopted an adequacy decision, the cooperation is based on the standard contractual clauses of the European Commission.

If you have any questions about our partners for payment processing or the basis of our cooperation with them, please contact us using the contact option specified in this Privacy Policy.

4.2 Data Processing for Fraud Prevention and Optimisation of Our Payment Processes

Where applicable, we disclose additional data to the above-mentioned service providers, which they use together with the data required for payment processing for the purposes of fraud prevention and optimisation of our payment processes, for example invoicing, processing disputed payments and supporting accounting. Pursuant to Art. 6(1) sentence 1 lit. f GDPR, this serves to safeguard our legitimate interests, which predominate in the context of a balancing of interests, in protecting ourselves against fraud and in efficient payment management.

4.3 Identity and Credit Check When Selecting Klarna Payment Services

Purchase on account via Klarna

If you choose the payment services of Klarna Bank AB (publ), Sveavägen 46, 111 34 Stockholm, Sweden (“Klarna”), we will forward your data to Klarna as part of payment and contract processing pursuant to Art. 6(1) sentence 1 lit. b GDPR. This data is transferred so that Klarna can issue an invoice for the invoice processing requested by you and carry out an identity and credit check. Please understand that we can only offer you the respective Klarna payment method if this is possible based on the results of the credit check. Detailed information on this and on the credit agencies used can be found in Klarna’s privacy information.

4.4 Identity and Credit Check When Selecting Purchase on Account via PayPal and Ratepay

If you choose the payment method purchase on account, offered via Ratepay GmbH, Franklinstraße 28-29, 10587 Berlin, Germany (“Ratepay”) and PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg (“PayPal”), we will forward your data to Ratepay as part of payment and contract processing pursuant to Art. 6(1) sentence 1 lit. b GDPR. This data is transferred so that Ratepay can issue an invoice for the invoice processing requested by you and carry out an identity and credit check. Please understand that we can only offer you purchase on account via Ratepay if this is possible based on the results of the credit check. Detailed information on this and on the credit agencies used can be found in Ratepay’s privacy information. Additional information on data protection at PayPal can be found here.

4.5 Involvement of Debt Collection Service Providers

We disclose your data to the commissioned debt collection service provider Inkasso Merkur GmbH, Faberstraße 2b, 5020 Salzburg, Austria, insofar as our payment claim has not been settled despite a prior reminder. In this case, the claim will be collected directly by the debt collection service provider. This serves the performance of the contract pursuant to Art. 6(1) sentence 1 lit. b GDPR as well as safeguarding our legitimate interests, which predominate in the context of a balancing of interests, in the effective assertion or enforcement of our payment claim pursuant to Art. 6(1) sentence 1 lit. f GDPR.

5. Email Advertising

5.1 Email Newsletter with Registration and Newsletter Tracking

If you subscribe to our newsletter, we use the data required for this purpose or separately provided by you in order to regularly send you our email newsletter on the basis of your consent pursuant to Art. 6(1) sentence 1 lit. a GDPR. You may unsubscribe from the newsletter at any time, either by sending a message to the contact option described below or via a link provided for this purpose in the newsletter. After unsubscribing, we will delete your email address from the recipient list unless you have expressly consented to further use of your data pursuant to Art. 6(1) sentence 1 lit. a GDPR or we reserve the right to use your data beyond this, where permitted by law and about which we inform you in this Policy.

We would like to inform you that we evaluate your user behaviour when sending the newsletter. For this purpose, we also analyse your interaction with our newsletter by measuring, storing and evaluating open rates and click rates for the purpose of designing future newsletter campaigns (“newsletter tracking”).

For this analysis, the emails sent contain one-pixel technologies, for example web beacons or tracking pixels, which are stored on our website. For the analyses, we link in particular the following “newsletter data”:

the page from which the page was requested, known as the referrer URL,
the date and time of access,
the description of the type of web browser used,
the IP address of the requesting computer,
the email address,
the date and time of registration and confirmation,

and the one-pixel technologies with your email address or IP address and, where applicable, an individual ID. Links contained in the newsletter may also contain this ID.

If you do not wish newsletter tracking to take place, you may unsubscribe from the newsletter at any time as described above.

The information is stored for as long as you are subscribed to the newsletter.

Email Newsletter Without Registration and Your Right to Object

If we receive your email address in connection with the sale of a product or service, we reserve the right to regularly send you offers for similar products from our range by email. This serves to safeguard our legitimate interests, which predominate in the context of a balancing of interests, in advertising to our customers pursuant to Art. 6(1) sentence 1 lit. f GDPR. We will not send you such offers if you have already objected to this use of your email address or if you are registered in a legally mandatory Robinson list.

You may object to this use of your email address at any time, without difficulty and free of charge, by sending a message to the contact option described in this Privacy Policy or via a link provided for this purpose in the advertising email, without incurring any costs other than the transmission costs according to the basic rates. After unsubscribing, we will delete your email address from the recipient list unless you have expressly consented to further use of your data pursuant to Art. 6(1) sentence 1 lit. a GDPR or we reserve the right to use your data beyond this, where permitted by law and about which we inform you in this Policy.

5.2 Newsletter Dispatch

The newsletter and the newsletter tracking described above may also be sent by our service providers as part of processing on our behalf. If you have any questions about our service providers and the basis of our cooperation with them, please contact us using the contact option described in this Privacy Policy.

Our service providers are located and/or use servers in the following countries for which the European Commission and the Swiss Federal Council have determined, by decision, that an adequate level of data protection exists: USA, United Kingdom.

The adequacy decision for the USA serves as the basis for transfers to third countries, provided that the respective service provider is certified. Certification is in place.

Our service providers are located and/or use servers in the following countries: Australia, Singapore. For these countries, there is no adequacy decision by the European Commission or the Swiss Federal Council. Our cooperation with them is based on the following safeguards: standard contractual clauses of the European Commission.

5.3 Sending Review Requests by Email

If you have given us your express consent during or after your order pursuant to Art. 6(1) sentence 1 lit. a GDPR, we will use your email address to request that you submit a review of your order via the review system used by us. This consent may be withdrawn at any time by sending a message to the contact option described in this Privacy Policy or via a link provided for this purpose in the review request. After withdrawal of your consent, we will delete your email address from the recipient list unless you have expressly consented to further use of your data pursuant to Art. 6(1) sentence 1 lit. a GDPR or we reserve the right to use your data beyond this, where permitted by law and about which we inform you in this Policy.

Review requests may also be sent by our service providers as part of processing on our behalf. If you have any questions about our service providers and the basis of our cooperation with them, please contact us using the contact option described in this Privacy Policy.

6. Cookies and Other Technologies

6.1 General Information

In order to make visiting our website attractive and to enable the use of certain functions, we use technologies on various pages, including so-called cookies. Cookies are small text files that are automatically stored on your device. Some of the cookies we use are deleted after the end of the browser session, i.e. after you close your browser, known as session cookies. Other cookies remain on your device and allow us to recognise your browser the next time you visit, known as persistent cookies. You can find the storage duration in the overview in your browser’s cookie settings.

Protection of Privacy on End Devices

When using our online offering, we use strictly necessary technologies in order to provide the telemedia service expressly requested by you. In this respect, storing information on your device or accessing information already stored on your device does not require consent.

For functions that are not strictly necessary, storing information on your device or accessing information already stored on your device requires your consent. Please note that if you do not give your consent, parts of the website may not be fully usable. Any consent you have given remains valid until you adjust or reset the respective settings on your device.

Any Subsequent Data Processing by Cookies and Other Technologies

We use technologies that are strictly necessary for the use of certain functions of our website. These technologies collect and process IP address, time of visit, device and browser information, and information about your use of our website. This serves, within the context of a balancing of interests, our overriding legitimate interests in an optimised presentation of our offering pursuant to Art. 6(1) sentence 1 lit. f GDPR.

We also use technologies to fulfil the legal obligations to which we are subject, for example to be able to demonstrate consent to the processing of your personal data, as well as for web analytics and online marketing. Further information, including the respective legal basis for data processing, can be found in the following sections of this Privacy Policy. Where applicable, we may also use technologies that are not individually listed in this Privacy Policy. More detailed information about these technologies, including the respective legal basis for data processing, can be found on the Cookiebot platform. You can access this by clicking the fingerprint button in the lower right or lower left corner of the page.

Cookie Settings

You can find the cookie settings for your browser under the following links: Microsoft Edge™ / Safari™ / Chrome™ / Firefox™ / Opera™.

If you have consented to the use of technologies pursuant to Art. 6(1) sentence 1 lit. a GDPR, you may withdraw your consent at any time by sending a message to the contact option described in the Privacy Policy. Alternatively, you can click the fingerprint button in the lower right or lower left corner of the page. If cookies are not accepted, the functionality of our website may be limited.

6.2 Use of the Cookiebot Consent Management Platform to Manage Consent

On our website, we use the Cookiebot Consent Management Platform (“Cookiebot”) to inform you about the cookies and other technologies we use on our website and to obtain, manage and document your consent, where legally required, to the processing of your personal data by these technologies. This is necessary pursuant to Art. 6(1) sentence 1 lit. c GDPR to fulfil our legal obligation under Art. 7(1) GDPR to be able to demonstrate your consent to the processing of your personal data. Cookiebot is a service provided by Usercentrics GmbH, Sendlinger Straße 7, 80331 Munich, Germany, which processes your data on our behalf. When you visit our website, the Usercentrics web server stores a so-called server log file, which also contains your anonymised IP address, date and time of visit, device and browser information, and information about your consent behaviour. Your data will be deleted after three years unless you have expressly consented to further use of your data pursuant to Art. 6(1) sentence 1 lit. a GDPR or we reserve the right to use your data beyond this, where permitted by law and about which we inform you in this Policy.

7. Use of Cookies and Other Technologies

We use the following cookies and other technologies from third-party providers on our website. Unless otherwise stated for the individual technologies, this is done on the basis of your consent pursuant to Art. 6(1) sentence 1 lit. a GDPR. Once the purpose no longer applies and we stop using the respective technology, the data collected in this context will be deleted. You may withdraw your consent at any time with effect for the future. Further information on your withdrawal options can be found in the section “Cookies and Other Technologies”. Further information, including the basis of our cooperation with the individual providers, can be found under the individual technologies. If you have any questions about the providers and the basis of our cooperation with them, please contact us using the contact option described in this Privacy Policy.

7.1 Use of Stape, Server-Side Tracking and Cookie Keeper

We use the services of Stape Europe OÜ, Harju maakond, Tallinn, Lasnamäe linnaosa, Sepapaja tn 6, 15551, Estonia (“Stape”) for the technical provision of our server-side tracking. Data processing takes place exclusively on servers located in the European Union on the basis of a data processing agreement pursuant to Art. 28 GDPR. Personal data is not transferred to third countries.

Through the Stape infrastructure, tracking and analytics requests from our website are not transmitted directly to the respective third-party providers, in particular Google, Meta and Microsoft, but are first processed via a server container operated by Stape, Server-Side Google Tag Manager, and then forwarded to the respective providers.

In addition, we use Stape’s “Cookie Keeper” function. This function serves to ensure the storage period specified in our cookie policy for the marketing and analytics cookies used, even if these are prematurely deleted by browser-side mechanisms. For this purpose, an encrypted identifier is stored server-side on Stape’s infrastructure. When you visit our website again, the originally set cookie value can be restored on this basis, provided that the originally intended storage period has not yet expired. Processing beyond the originally intended storage period does not take place. No additional user profiles are created.

Processing takes place only after consent has been given pursuant to Art. 6(1) sentence 1 lit. a GDPR and Section 25(1) TDDDG Germany or Section 165(3) TKG 2021 Austria. You may withdraw your consent at any time via our cookie settings with effect for the future. In the event of withdrawal, the identifiers stored server-side by Cookie Keeper will also be deleted.

7.2 Use of Adobe Services

We use the following technologies provided by Adobe Systems, Software Ireland Limited, Ireland, 4–6 Riverwalk, Citywest Business Campus, Dublin 24, Ireland (“Adobe”). The information automatically collected by Adobe technologies about your use of our website is usually transmitted to and stored on a server of Adobe, Inc., 345 Park Avenue, San Jose, CA 95110-2704, USA. If your IP address is collected via Adobe technologies, it is shortened or completely replaced by a generic IP address before being stored on Adobe’s servers by activating the corresponding settings.

Adobe Fonts

For the uniform presentation of content on our website, the script code “Adobe Fonts” collects data, such as IP address, time of visit, device and browser information, transmits it to Adobe and is then processed by Adobe. We have no influence over this subsequent data processing. Data processing takes place on the basis of an agreement between joint controllers pursuant to Art. 26 GDPR.

7.3 Use of Google Services

We use the following technologies provided by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (“Google”). The information automatically collected by Google technologies about your use of our website is usually transmitted to and stored on a server of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Unless otherwise stated for the individual technologies, data processing is carried out on the basis of an agreement concluded for the respective technology between joint controllers pursuant to Art. 26 GDPR. Further information about data processing by Google can be found in Google’s privacy notices.

Google Analytics

For the purpose of website analysis, Google Analytics automatically collects and stores data, such as IP address, time of visit, device and browser information, and information about your use of our website, from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. If you visit our website from the EU, your IP address is stored on a server located in the EU to derive location data and then immediately deleted before the traffic is forwarded for processing on further Google servers. Data processing takes place on the basis of a data processing agreement with Google.

For the purpose of optimised marketing of our website, we have activated the data sharing settings for “Google products and services”. This allows Google to access the data collected and processed by Google Analytics and subsequently use it to improve Google services. Data sharing with Google under these data sharing settings is based on an additional agreement between controllers. We have no influence over the subsequent data processing by Google.

For the purpose of optimised marketing of our website, we use the so-called User ID function. With this function, we can assign a unique, permanent ID to your interaction data from one or more sessions on our online presences and thereby analyse your user behaviour across devices and sessions.

For web analytics, the Google Analytics extension function Google Signals enables so-called cross-device tracking. If your internet-enabled devices are linked to your Google account and you have activated the “personalised advertising” setting in your Google account, Google can create reports on your usage behaviour, in particular cross-device user numbers, even if you change devices. We do not process personal data in this respect; we only receive statistics created on the basis of Google Signals.

For web analytics and advertising purposes, the Google Analytics extension function uses the so-called DoubleClick cookie to recognise your browser when you visit other websites. Google will use this information to compile reports on website activity and to provide other services related to website usage.

The cookies set by Google Analytics, in particular _ga and _gid, are technically processed via our server-side tracking service provider Stape. To ensure the storage period specified in our cookie policy, we use the “Cookie Keeper” function. Further information can be found under section 7.1.

Google Ads

For advertising purposes in Google search results and on third-party websites, the so-called Google Remarketing cookie is set when you visit our website. This cookie automatically enables interest-based advertising by collecting and processing data, such as IP address, time of visit, device and browser information, and information about your use of our website, using a pseudonymous cookie ID and based on the pages you have visited. Further data processing only takes place if you have activated the “personalised advertising” setting in your Google account. If you are logged into Google while visiting our website, Google uses your data together with Google Analytics data to create and define audience lists for cross-device remarketing.

For website analysis and event tracking, we use Google Ads Conversion Tracking to measure your subsequent usage behaviour if you arrived at our website via a Google Ads advertisement. Cookies may be used for this purpose and data may be collected, such as IP address, time of visit, device and browser information, and information about your use of our website based on events specified by us, such as visiting a website or registering for a newsletter, from which usage profiles are created using pseudonyms.

Google Maps

For the visual presentation of geographic information, Google Maps collects data about your use of the Maps functions, in particular IP address and location data, transmits it to Google and is then processed by Google. We have no influence over this subsequent data processing.

Google reCAPTCHA

For the purpose of protecting our web forms from misuse and spam by automated software, known as bots, Google reCAPTCHA collects data, such as IP address, time of visit, browser information and information about your use of our website, and analyses your use of our website by means of JavaScript and cookies. In addition, other cookies stored in your browser by Google services are evaluated. Personal data from the input fields of the respective form is neither read nor stored.

Google Fonts

For the uniform presentation of content on our website, the script code “Google Fonts” collects data, such as IP address, time of visit, device and browser information, transmits it to Google and is then processed by Google. We have no influence over this subsequent data processing.

Google Tag Manager

Google Tag Manager allows us to manage various codes and services on our website. When implementing individual tags, Google may also process personal data, such as IP addresses and online identifiers including cookies. Data processing takes place on the basis of a data processing agreement with Google.

The use of Google Tag Manager enables the integration of various services and technologies. If you do not wish to use individual tracking services and have therefore deactivated them, the deactivation remains in place for all affected tracking tags integrated via Google Tag Manager.

YouTube Video Plugin

For the integration of third-party content, the YouTube video plugin in the enhanced privacy mode used by us collects data, such as IP address, time of visit, device and browser information, transmits it to Google and is then processed by Google only when you play a video.

7.4 Use of Microsoft Services

We use the following technologies provided by Microsoft Ireland Operations Ltd., One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland (“Microsoft”). Data processing takes place on the basis of an agreement between joint controllers pursuant to Art. 26 GDPR. The information automatically collected by Microsoft technologies about your use of our website is usually transmitted to and stored on a server of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. Further information about data processing by Microsoft can be found in Microsoft’s privacy notices.

Microsoft Advertising

For advertising purposes in Bing, Yahoo and MSN search results and on third-party websites, the so-called Microsoft Advertising Remarketing cookie is set when you visit our website. This cookie automatically enables interest-based advertising by collecting and processing data, such as IP address, time of visit, device and browser information, and information about your use of our website, using a pseudonymous cookie ID and based on the pages you have visited.

For website analysis and event tracking, we use Microsoft Advertising Universal Event Tracking (UET) to measure your subsequent usage behaviour if you arrived at our website via a Microsoft Advertising advertisement. Cookies may be used for this purpose and data may be collected, such as IP address, time of visit, device and browser information, and information about your use of our website based on events specified by us, such as visiting a website or registering for a newsletter, from which usage profiles are created using pseudonyms. If your internet-enabled devices are linked to your Microsoft account and you have not deactivated the “interest-based advertising” setting in your Microsoft account, Microsoft can create reports on usage behaviour, in particular cross-device user numbers, even if you change devices, known as cross-device tracking. We do not process personal data in this respect; we only receive statistics created on the basis of Microsoft UET.

7.5 Use of Facebook Services

Use of Facebook Pixel

We use Facebook Pixel as part of the technologies described below provided by Meta Platforms Ireland Ltd., Block J, Serpentine Avenue, Dublin 4, Ireland (“Facebook (by Meta)” or “Meta Platforms Ireland”). Facebook Pixel automatically collects and stores data, such as IP address, time of visit, device and browser information, and information about your use of our website based on events specified by us, such as visiting a website or registering for a newsletter, from which usage profiles are created using pseudonyms. As part of so-called advanced matching, information that can identify individuals, such as names, email addresses and telephone numbers, is also collected and stored in hashed form for matching purposes. For this purpose, Facebook Pixel automatically sets a cookie when you visit our website, which enables your browser to be recognised automatically when you visit other websites by means of a pseudonymous cookie ID. Facebook (by Meta) will combine this information with further data from your Facebook account and use it to compile reports on website activity and to provide other services related to website usage, in particular personalised and group-based advertising.

The information automatically collected by Facebook (by Meta) technologies about your use of our website is usually transmitted to and stored on a server of Meta Platforms, Inc., 1601 Willow Road, Menlo Park, California 94025, USA. Further information about data processing by Facebook can be found in Facebook’s privacy notices.

The cookie _fbp set by Facebook Pixel, with an intended storage period of 90 days, is technically processed via our server-side tracking service provider Stape. To ensure this storage period even when browser-side tracking restrictions are used, such as Safari ITP, we use the “Cookie Keeper” function. Further information can be found under section 7.1.

Facebook Analytics

As part of Facebook Business Tools, statistics on visitor activity on our website are created from the data collected by Facebook Pixel about your use of our website. Data processing takes place on the basis of a data processing agreement with Facebook (by Meta). The analysis serves the optimal presentation and marketing of our website.

Facebook Ads

We use Facebook Ads to advertise this website on Facebook (by Meta) and on other platforms. We determine the parameters of the respective advertising campaign. Facebook (by Meta) is responsible for the precise implementation, in particular the decision about where ads are placed for individual users. Unless otherwise stated for the individual technologies, data processing takes place on the basis of an agreement between joint controllers pursuant to Art. 26 GDPR. Joint controllership is limited to the collection of data and its transmission to Meta Platforms Ireland. Subsequent data processing by Meta Platforms Ireland is not covered by this.

On the basis of the statistics created via Facebook Pixel about visitor activity on our website, we operate group-based advertising on Facebook (by Meta) via Facebook Custom Audience by determining the characteristics of the respective target group. As part of the advanced matching used to determine the respective target group, Facebook (by Meta) acts as our processor.

On the basis of the pseudonymous cookie ID set by Facebook Pixel and the collected data about your usage behaviour on our website, we operate personalised advertising via Facebook Pixel Remarketing.

Via Facebook Pixel Conversions, we measure your subsequent usage behaviour for web analytics and event tracking if you arrived at our website via a Facebook Ads advertisement. Data processing takes place on the basis of a data processing agreement with Facebook (by Meta).

7.6 Other Providers of Web Analytics and Online Marketing Services

Use of Hotjar for Web Analytics

For the purpose of website analysis, technologies provided by Hotjar Ltd., Dragonara Business Centre, 5th Floor, Dragonara Road, Paceville St Julian’s STJ 3141, Malta (“Hotjar”) automatically collect and store data, such as IP address, time of visit, device and browser information, and information about your use of our website, from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. The pseudonymised usage profiles are not merged with personal data about the bearer of the pseudonym without separate, express consent. Hotjar acts on our behalf.

Use of Pinterest Tag for Web Analytics and Advertising Purposes

For web analytics and advertising purposes on Pinterest and on third-party websites, technologies provided by Pinterest Europe Ltd., Waterloo Exchange, 3rd Floor, Waterloo Road, Dublin 4, Ireland (“Pinterest”) automatically enable interest-based advertising when you visit our website by collecting and processing data, such as IP address, time of visit, device and browser information, and information about your use of our website based on events specified by us, such as visiting a website or registering for a newsletter, using a pseudonymous cookie ID and based on the pages you have visited. Usage profiles are created from the collected data using pseudonyms. Pinterest will combine this information with further data from your Pinterest account and use it to compile reports on website activity and to provide other services related to website usage. We have no influence over data processing by Pinterest and only receive statistics created on the basis of Pinterest Tag. This allows us to measure your subsequent usage behaviour for website analysis and event tracking if you arrived at our website via a Pinterest advertisement. The information automatically collected by Pinterest is usually transmitted to and stored on a server of Pinterest, Inc., 505 Brannan St., San Francisco, CA 94107, USA. Data processing takes place on the basis of an agreement between joint controllers pursuant to Art. 26 GDPR.

Use of Vimeo Video Plugin for Integrating Third-Party Content

For the integration of third-party content, the video plugin of Vimeo Inc., 330 West 34th Street, 5th Floor, New York 10011, USA (“Vimeo”) collects data, such as IP address, time of visit, device and browser information, transmits it to Vimeo and is then processed by Vimeo. Data processing takes place on the basis of an agreement between joint controllers pursuant to Art. 26 GDPR. Google Analytics is automatically integrated into the Vimeo video plugin. For the purpose of website analysis, Google Analytics automatically collects and stores data, such as IP address, time of visit, device and browser information, and information about your use of our website, from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. Google Analytics is a service provided by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (“Google”). The information automatically collected by Google about your use of our website is usually transmitted to and stored on a server of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. If you visit our website from the EU, your IP address is stored on a server located in the EU to derive location data and then immediately deleted before the traffic is forwarded for processing on further Google servers. We have no influence over and no access to data processing by Vimeo, including the settings and results of Google Analytics.

7.7 Use of Klaviyo

We use the services of Klaviyo, Inc., 125 Summer Street, Boston, MA 02110, USA (“Klaviyo”) for sending our newsletters, for email marketing campaigns and for related web analytics. Data processing takes place on the basis of a data processing agreement pursuant to Art. 28 GDPR.

Klaviyo processes the following data on our behalf in particular:

* Master and contact data, such as name and email address, which you provide when registering for the newsletter or as part of an order in our shop.
* Data relating to your interactions with our emails, such as opening and clicking behaviour.
* Data relating to your usage behaviour on our website, such as viewed products, shopping cart activities and completed orders, collected via the “Klaviyo.js” script.
* Data provided to us by Shopify as part of the integration with Klaviyo, such as order information.

If you enter your email address at a later point in time or interact with one of our emails, Klaviyo may link browser data previously collected under a pseudonymous identifier to your user profile. As a result, your usage behaviour may also be retrospectively assigned to your profile.

Klaviyo creates personalised user profiles from the collected data, which we evaluate for our newsletter and marketing communication. Within these profiles, predictive values are also calculated, for example regarding the expected purchase probability or the so-called Customer Lifetime Value, i.e. the estimated future revenue contribution of a customer. This does not result in automated decision-making within the meaning of Art. 22 GDPR with legal effect concerning you or similarly significant impairment.

The legal basis for sending our newsletter is your consent pursuant to Art. 6(1) sentence 1 lit. a GDPR in conjunction with Section 7(2) no. 2 UWG. The legal basis for setting cookies used by Klaviyo and for analysing your usage behaviour via Klaviyo.js is your consent pursuant to Art. 6(1) sentence 1 lit. a GDPR and Section 25(1) TDDDG Germany or Section 165(3) TKG 2021 Austria. You may withdraw your consent at any time with effect for the future. For the newsletter, the unsubscribe link in each of our emails is provided for this purpose; for cookie-related processing, you may withdraw your consent via our cookie settings.

Klaviyo, Inc. is based in the United States of America. The transfer of personal data to Klaviyo is based on the adequacy decision of the European Commission dated 10 July 2023, the EU-US Data Privacy Framework. Klaviyo, Inc. is certified under the EU-US Data Privacy Framework.

Further information about data processing by Klaviyo can be found in Klaviyo’s privacy notices.

8. Social Media

Social Buttons from Facebook (by Meta), X (formerly Twitter), Instagram (by Meta), Pinterest

Our website uses social buttons from social networks. These are embedded on the page solely as HTML links, so that no connection to the servers of the respective provider is established when our website is accessed. If you click one of the buttons, the website of the respective social network opens in a new window of your browser. There you can, for example, use the Like or Share button.

Our Online Presence on Facebook (by Meta), Instagram (by Meta), YouTube, Pinterest, LinkedIn

If you have given your consent pursuant to Art. 6(1) sentence 1 lit. a GDPR to the respective social media operator, your data will be automatically collected and stored for market research and advertising purposes when you visit our online presences on the social media platforms mentioned above. Usage profiles are created from this data using pseudonyms. These may be used, for example, to place advertisements inside and outside the platforms that are presumed to correspond to your interests. Cookies are generally used for this purpose. Detailed information on the processing and use of data by the respective social media operator, as well as contact options and your related rights and settings options to protect your privacy, can be found in the providers’ privacy notices linked below. If you still require assistance in this regard, you may contact us.

9. Contact Options and Your Rights

9.1 Your Rights

As a data subject, you have the following rights:

pursuant to Art. 15 GDPR, the right to request information about your personal data processed by us to the extent specified therein;
pursuant to Art. 16 GDPR, the right to request the immediate correction of inaccurate personal data or completion of your personal data stored by us;
pursuant to Art. 17 GDPR, the right to request the deletion of your personal data stored by us, unless further processing is required
for exercising the right of freedom of expression and information;
for compliance with a legal obligation;
for reasons of public interest; or
for the establishment, exercise or defence of legal claims;
pursuant to Art. 18 GDPR, the right to request restriction of the processing of your personal data, insofar as
the accuracy of the data is contested by you;
the processing is unlawful, but you oppose its deletion;
we no longer need the data, but you need it for the establishment, exercise or defence of legal claims; or
you have objected to processing pursuant to Art. 21 GDPR;
pursuant to Art. 20 GDPR, the right to receive your personal data that you have provided to us in a structured, commonly used and machine-readable format or to request its transmission to another controller;
pursuant to Art. 77 GDPR, the right to lodge a complaint with a supervisory authority. As a rule, you may contact the supervisory authority of your habitual place of residence or workplace or of our company headquarters.

Right to Object

Insofar as we process personal data as explained above in order to safeguard our legitimate interests, which predominate in the context of a balancing of interests, you may object to this processing with effect for the future. If processing is carried out for direct marketing purposes, you may exercise this right at any time as described above. If processing is carried out for other purposes, you have a right to object only if there are grounds arising from your particular situation.

After you have exercised your right to object, we will no longer process your personal data for these purposes unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights and freedoms, or if the processing serves the establishment, exercise or defence of legal claims.

This does not apply if processing is carried out for direct marketing purposes. In that case, we will no longer process your personal data for this purpose.

9.2 Contact Options

If you have any questions about the collection, processing or use of your personal data, or if you wish to request information, correction, restriction or deletion of data, withdraw consent given or object to a specific use of data, please contact us directly using the contact details in our legal notice.